Associate Director of Annual Giving, Direct Marketing for Schools and Units
University of North Carolina at Chapel Hill

Job Info

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Department:

University Development Office-250100

Career Area :

Development and Fundraising

Posting Open Date:

01/06/2025

Application Deadline:

01/20/2025

Open Until Filled:

No

Position Type:

Permanent Staff (EHRA NF)

Working Title:

Associate Director of Annual Giving, Direct Marketing for Schools and Units

Appointment Type:

EHRA Non-Faculty

Position Number:

20020896

Vacancy ID:

NF0008799

Full Time/Part Time:

Full-Time Permanent

FTE:

1

Hours per week:

40

Position Location:

North Carolina, US

Hiring Range:

Based on qualifications/experience, internal equity, and departmental budget restrictions

Proposed Start Date:

02/24/2025

Be a Tar Heel!:

A global higher education leader in innovative teaching, research and public service, the University of North Carolina at Chapel Hill consistently ranks as one of the nation's top public universities. Known for its beautiful campus, world-class medical care, commitment to the arts and top athletic programs, Carolina is an ideal place to teach, work and learn.One of the best college towns and best places to live in the United States, Chapel Hill has diverse social, cultural, recreation and professional opportunities that span the campus and community.University employees can choose from a wide range of professional training opportunities for career growth, skill development and lifelong learning and enjoy exclusive perks for numerous retail, restaurant and performing arts discounts, savings on local child care centers and special rates on select campus events. UNC-Chapel Hill offers full-time employees a comprehensive benefits package, paid leave, and a variety of health, life and retirement plans and additional programs that support a healthy work/life balance.

Primary Purpose of Organizational Unit:

University Development's purpose is to support the mission of the university by raising private resources to enhance financial support for students, faculty, programs, and facilities. University Development provides leadership and centralized services to all development offices throughout the University, serving as a focal point for annual giving, application development and IT support; campaign management; constituent programs; corporate and foundation relations; donor relations; gift planning; gift services; industry relations; marketing/communications; parents giving; principal gifts; prospect management, research and analytics; regional programs; scholarships and student aid; talent management; university events; and volunteer engagement.

Carolina Development is proud of its donor-centered philosophy, pursuing activities that always respect the interests and intentions of the donor as well as the University. The organization's collaborative nature is a critical component to fulfilling our mission of raising private funds to benefit the university.

Location, Location, Location
* Want to live in Chapel Hill? If so, we have tons of perks to offer you. Discounts and access to many UNC-CH athletics, Performing Arts, Gym memberships and many more on campus and local community opportunities along with a perks program that provides employees with over 800 local deals.
* Want to live outside of Chapel Hill but still in the area? You have a choice of smaller communities, cities, or even suburbs in areas like Raleigh and Durham. Both living experiences offer a multitude of advantages designed to fit your needs and still enjoy the perks offered by UNC-CH.

Tuition & Fee Waiver Program: Check out our Tuition & Fee Waivers Programs - https://hr.unc.edu/benefits/educational-assistance/tuition-waivers/

Benefits: Explore the benefits of working at UNC-CH - https://hr.unc.edu/benefits/

We welcome applicants from all backgrounds and transferable skills!

Position Summary:

This position may be eligible for a hybrid work arrangement that may include a partially remote work location, consistent with System Office policy. UNC Chapel Hill employees are generally required to reside within a reasonable commuting distance of their assigned duty station.

Reporting to the Director of Annual Giving, the Associate Director of Annual Giving, Direct Marketing for Schools and Units will plan and implement the overall strategy for annual giving programs for many UNC schools and units. The Associate Director will contribute and implement an overall outreach strategy to renew, retain, and acquire donors through direct marketing strategies as needed to support school and unit annual giving programs. The Associate Director will serve as a subject matter expert on the direct marketing industry and provide consultation to the schools and units.

Minimum Education and Experience Requirements:

Minimum of a bachelor's degree required (or foreign degree equivalent) with related experience. For positions with responsibility for direct solicitation of gifts and funds, a minimum of 1 year of professional-level, direct solicitation/fundraising experience is required.

Required Qualifications, Competencies, and Experience:

Must be knowledgeable of strategies that will target annual giving prospects, alumni and donors for the schools/units and will focus on the outreach strategy to acquire, renew/retain, reactivate and upgrade donors as well as stewardship of annual donors. Must have the ability to establish strong and positive working relationships within University Development and with colleagues, donors and contacts campus wide. The ability to independently communicate complex topics to both internal and external individuals is essential. Qualified candidates must demonstrate exceptional verbal and written communication skills with both internal and external audiences; editing skills; attention to detail; the ability to work effectively and collaboratively as part of a team; the ability to maintain confidentiality; project management skills with the ability to organize and work on multiple and competing projects simultaneously; superior customer service skills for school and unit clients. Candidates should have a working knowledge of Adobe Creative Cloud (InDesign, Illustrator and Photoshop), MS Office suite (Word, Excel, PowerPoint, Access, OneDrive and Teams) and social media (Facebook, Twitter, Instagram and YouTube). A high energy level and strong drive to be successful. Ability to think logically and strategically.

Preferred Qualifications, Competencies, and Experience:

Experience using design tools, including Adobe Premier products, is preferred. Experience with Salesforce Marketing Cloud and Blackbaud CRM preferred. Experience with donor CRMs (Blackbaud), marketing automation platforms (Salesforce), crowdfunding platforms (Community Funded), project management tools (Asana) and commercial printing/production processes is preferred. Experience in Direct Marketing and higher education experience is preferred.

Campus Security Authority Responsibilities:

Not Applicable.

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